Wednesday, October 9, 2019

Indiana University and Business School Fare Well in U.S. News Rankings

Wednesday, October 2, 2019

Important Aspects of Marketing a Business for Sale

Sale sign Photo by Justin Lim on Unsplash
Mergers and acquisitions advisor Matthew Brunstrum provides a range of M&A services to clients through Sun Acquisitions in Illinois. The clients that Matthew Brunstrum works with are typically buyers and sellers of lower middle market companies operating in several industries, including landscaping and party rentals.

To ensure they find the right buyers, business owners must carefully consider how they market their companies for sale. This begins with establishing a profile of expected buyers of a business. This doesn’t mean the type of buyer that the owner hopes to find, but rather the kind of people who will be interested in purchasing the business based on its industry, finances, location, and other factors.

Business owners must know the profile of potential buyers so that their marketing can be specifically targeted to these individuals. For example, buyers seeking to enter a specific geographical location will likely search for businesses listed for sale in local ads. They may also seek the help of a local broker to keep their search limited. Because of this, business owners seeking these buyers could benefit from placing ads in a local papers instead of international ones.

Understanding potential buyers also dictates how a business owner writes their advertisement. While ads in general should always be professional and brief, the details they include can be targeted more toward a specific group of buyers than another. Following the same example as above, business owners seeking location-focused buyers should include the location of their company and its customers in their ad, while owners seeking finance-focused buyers may leave this information out.

Friday, July 12, 2019

The Investment Management Club at Indiana University

investment image: pexels.com
Bitcoin Investment
Image: pexels.com
As a mergers and acquisitions advisor at Sun Acquisitions in Chicago, Illinois, Matthew Brunstrum assists corporate clients with the buying and selling of businesses, and also provides valuation services. Matthew Brunstrum is an alumnus of Indiana University, where he was a member of the school's Investment Management Club.

Indiana University has more than 800 student organizations that cover a diverse range of interests. These include 180 Degrees Consulting, 5Rivers Fly Fishing Club, Amateur Radio Club, and Blockchain & Cryptocurrency Club. The Investment Management Club was created with the goal of introducing students to the world of investing. 

Prospective members are not required to have any prior investment knowledge, and will learn about the different careers in finance, such as sales and trading, equity research, private wealth management, and investment banking. Students will also learn about factors that affect the currency, fixed income, and equity markets. Members can be undergraduate or graduate students, faculty members, or Indiana University alumni. However, in order to maintain active membership, club members must take part in at least half of all club events.

Tuesday, May 28, 2019

Celebrities Featured in PAWS Chicago Magazine


As a mergers and acquisitions advisor with Sun Acquisitions, Matthew Brunstrum assists clients seeking to sell or acquire privately held lower middle market companies. Beyond his professional responsibilities, Matthew Brunstrum volunteers at a local PAWS Chicago animal shelter. 

As part of its community engagement efforts, PAWS Chicago has produced a biannual magazine dating back to 1998. Below are three celebrities who have supported the nonprofit and appeared on the cover of its magazine:

1. Billy Corgan - The lead singer of The Smashing Pumpkins has twice been featured on the cover of PAWS Chicago Magazine, first in 2014 and most recently on the Summer 2018 edition. In the latter, Corgan shares details on his family, touring with a small child, and his animal advocacy work. 

2. Albert Almora - The Chicago Cubs player outfielder, along with his wife Krystal and dog Luna, was featured on the cover of PAWS Chicago Magazine's Spring/Summer 2017 edition. The family partnered with PAWS Chicago to launch the Intentional Walk campaign to encourage support for homeless animals. 

3. Matt Forte - A former Chicago Bears running back, Forte was featured on the cover of the Winter 2016 PAWS Chicago Magazine. In the cover story, he spoke about his love for his dog Ali and the misconception that bully breeds are "mean, vicious dogs."